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3 Ways to get more leads without undercutting your clients bids!

 

  1. Local SEO matters: Optimize your website for local search terms like “roof repair [your city]”. This will increase your chances of showing up on the first page of search results when people in your area are looking for roofing services.
  1. Social media for leads: Don’t underestimate the power of social media! Choose platforms where your target audience is most active and showcase your expertise. Share high-quality photos of completed projects, helpful roofing tips, and positive customer testimonials.
  1. Targeted online ads: Consider running targeted ads on Google Ads or social media platforms. This allows you to reach potential customers who are actively searching for roofing services in your area.

By implementing these simple strategies, you can attract more leads, build trust with potential customers, and ultimately sky rocket your roofing business’s profit.

in the roofing business, a steady stream of qualified leads is crucial to success. Today, I want to discuss how a combination of strong SEO (Search Engine Optimization) and targeted paid advertising can significantly increase your online visibility, attract more customers in your service area, and ultimately boost your bottom line.

we understand the pain and hardship of how it must be feeling for you to be having…

  • Limited Leads:
    Many roofing companies struggle to generate a consistent flow of qualified leads. Traditional marketing methods can be expensive and have limited reach.
  • Local Competition:
    The roofing industry is competitive. Potential customers are likely to search online for roofing services, so it’s crucial to stand out from the competition.
  • Website Not Converting:
    Even with website traffic, if the website isn’t optimized for conversions, it won’t translate into paying customers.

Our Solution for you

SEO is an organic approach that helps your roofing company rank higher in search engine results pages (SERPs) for relevant keywords like “[your city] roof repair” or “[your city] residential roof replacement.” Here’s how SEO can address your pain points:

  • Increased Website Traffic: By targeting the right keywords and optimizing your website content, you’ll attract more local customers actively searching for your services.
  • Improved Brand Reputation: High search rankings build trust and credibility, making you the go-to roofing company in your area.
  • Cost-Effective Lead Generation: Unlike paid advertising, SEO delivers long-term benefits without ongoing costs per click.

How Paid Advertising Can Complement SEO

While SEO takes time to show results, paid advertising like Google Ads can deliver a quick boost in website traffic and leads. Here’s how it complements SEO:

  • Targeted Reach:
    Reach potential customers actively searching for specific roofing services in your service area.
  • Fast Results:
    See an immediate increase in website traffic and leads while your SEO efforts mature.
  • Measurable Results:
    Track the performance of your campaigns and adjust them for maximum return on investment (ROI).

How we Can Help You

HomemakeMedia has a proven track record of helping roofing companies achieve online success. We offer a comprehensive approach that includes:

  • In-depth SEO audit:
    We’ll identify areas for improvement on your website and develop a customized SEO strategy.
  • Keyword research and optimization:
    Target the right keywords to attract qualified leads.
  • Compelling content creation:
    We’ll create high-quality content that educates potential customers and establishes your expertise.
  • Pay-per-click (PPC) campaign management:
    Design and manage targeted Google Ads campaigns that deliver results.
  • Regular reporting and analysis:
    Track progress, measure ROI, and make data-driven adjustments to optimize your campaigns.

In Conclusion

We understand the unique challenges roofing companies face online. We’d love to schedule a free consultation to discuss your specific needs and how HomemakeMedia can help you achieve your marketing goals. Let’s work together to ensure your roofing company reaches the top of local search results and attracts more customers today!